With more than 45.7 million people and more than a quarter of American households now using...
June 3, 2022
The What, Why, and How of Print-On-Demand Technology
A recent United States Postal Service survey signaled more than 60% of millennials place great...
We know direct mail campaigns work. This isn’t breaking news. In fact, a recent report by the...
April 14, 2022
How to Craft an Effective Direct Mail Campaign in 5 Minutes
Direct mail marketing doesn’t have to be complicated. In fact, it’s our mission to make it as...
March 9, 2022
Are You Taking Advantage of All the Latest Technology to Manage Your Marketing Execution?
In today’s world, companies need to tweak how they view themselves in order to compete at the...
February 9, 2022
What Working from Home Means for B2B Direct Mail
According to a Gallup poll conducted in the fall of 2021, nearly half of full-time U.S. employees...
December 22, 2021
How Franchise Owners Can Empower Franchisees to Run Extremely Successful Marketing Campaigns
Marketing for a franchise or for a business that sells exclusively through distributors presents...
November 9, 2021
What This Year's Postage Price Increases Mean for You
For those of us who have been following USPS® postage rates for years, 2021 brought an unusual...
October 1, 2021
How to Design a Postcard Marketing Campaign that Stands Out in the Mailbox: 5 Attention-Grabbing Tips
We love postcards, and that’s because they work! More than half of all recipients say they find...
With a number of different channels to choose from, why use direct mail? With its staying power as...
May 27, 2021
The Cost vs. ROI of Direct Mail
In a time where digital outreach proliferates across industries, direct mail is still a powerful...
Marketing is both an art and a science, but direct mail execution is mostly science. There is a...