What is OnSpark Mail?
Direct mail marketing provides brands with a variety of benefits in connecting with a target audience. But one of the co …
These Trends Will Shape Direct Mail Marketing in 2025
The 2025 USPS® Promotions and Incentive Programs were recently announced, featuring a mix of returning popular postage d …
The Importance of Data Processing in Creating Cost-Effective Direct Mail Campaigns
The recent round of USPS® postage increases underscores the importance of thinking about cost effectiveness when creatin …
What the USPS® Postage Increase Means for Brands Using Direct Mail Marketing
The USPS® recently implemented another round of postage increases, taking the price of First Class Mail from $0.68 to $0 …
How to Create High-Volume Postcard Mailers that Surprise Your Audience and Increase Response Rates
Many brands today are choosing postcards as part of their direct mail campaigns — and for good reason. Since recipients …
Why Franchise Owners Should Invest in Print Marketing
For those who say print is not an effective form of communication in today’s business landscape, consider that 68% of co …
