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marketing strategy

July 25, 2024

What the USPS® Postage Increase Means for Brands Using Direct Mail Marketing

The USPS®   recently implemented another round of postage increases, taking the price of First Class...

June 24, 2024

How to Create High-Volume Postcard Mailers that Surprise Your Audience and Increase Response Rates

Many brands today are choosing postcards as part of their direct mail campaigns — and for good...

May 30, 2024

Why Franchise Owners Should Invest in Print Marketing

For those who say print is not an effective form of communication in today’s business landscape,...