variable data printing

The 2025 USPS^® Promotions and Incentive Programs were recently announced, featuring a mix of...

Be honest — how often do you hang onto a marketing email? Chances are unless it’s something really...

Many brands today are choosing postcards as part of their direct mail campaigns — and for good...

Successfully managing a large library of sales and marketing collateral can be a significant...

Varispark recently won nine Best in Category awards for the use of variable data and direct mail...

Ask a group of marketing managers about their most pressing challenges, and you’ll likely hear one...

We know direct mail campaigns work. This isn’t breaking news. In fact, a recent report by the...

We love postcards, and that’s because they work! More than half of all recipients say they find...

With a number of different channels to choose from, why use direct mail? With its staying power as...

In a time where digital outreach proliferates across industries, direct mail is still a powerful...

Marketing is both an art and a science, but direct mail execution is mostly science. There is a...

Marketers love direct mail because it’s one of the most effective marketing channels there is, with...